Annie Lennox in Harpers Bazaar

It all started with a graphic tee.

“I was in a department store, and I saw a T-shirt that had Wonder Woman on it,” Annie Lennox says of the moment that inspired her latest campaign. It was the summer of 2018, and the music icon was trying to figure out how to take the mission of the Circle, the international women’s-rights non-governmental organization she founded in 2008, to the next level.“I looked at the T-shirts and I was like, ‘Oh, my goodness, what if Wonder Woman could connect everyday women and men to the facts about the gender inequality experienced by millions of girls and women every day around the globe?’ So I bought the T-shirt, took it home, and put it on. Then I wrote a list of facts and statistics on sheets of drawing paper and had a series of pictures taken for Instagram of myself holding up the messaging.”The result: #OneReasonWhyImAGlobalFeminist, a social-media hashtag campaign promoting Lennox’s message.

Read the full article here!

#WomenEmpoweringWomen #GlobalFeminism

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